Cultural Identities

Creating Cultural Identities Part II

Mon, 04/30/2018 - 21:01

Constructing and recognizing the building of a business identity

Part II:
Some of the following approaches are useful when constructing an identity for international partners.

Creating Cultural Identities Part I

Tue, 04/24/2018 - 19:06

Creating cultural identities when communicating in English - Part I

When non-native speakers communicate with business partners they often have to construct their “identities” using English or another common language. When little or nothing is known about the cultural background that someone comes from then it is important to present an identity that partners feel they can trust.