Customized language training for Walbusch Walter Busch GmbH & Co. KG
Walbusch is a German garment retailer with a long tradition dating back to the 1930s. They are now a multi-channel company selling fashion products for men and women, via Internet, online and retail store trade.
merle & sheppard tailored language training specifically for beginner to intermediate speakers (CEF Levels A1-B1) working in the purchasing, procurement, quality and materials management areas. Walbusch Human Resources wanted language training to upskill staff working with their foreign partners by phone or email.
In a global business environment
the majority of communication is mainly in English, in either spoken or written form. Walbusch identified that by improving their English, the company’s personnel would be more efficient. After consultation, merle & sheppard proposed short, intensive training that only addressed these needs for this specific group of learners. We identified key learning objectives before selecting the trainer and specifically preparing learning media and other resources based on authentic situations and material from the group.
As a result our targeted language training module not only helped Walbusch staff to be more effective, but they also gained confidence in their ability to do their jobs.
By concentrating on the essentials, this approach helped Walbusch to achieve the desired outcome.